# Adult diapers are now outselling baby diapers in Japan as birth rates plummet and society ages. With 29-percent of the population over 65, the adult diaper market is projected to grow by 16-percent to over 10.7-billion-rand by 2027, while baby diaper sales will shrink by eight-percent to 9.5-billion-rand. Diaper company Oji Holdings says it will stop selling baby diapers, while Daio Paper says it has increased adult diaper production, though it will continue making baby diapers.
Adult diapers outsell baby diapers in Japan